The Challenge
BSD Building Diagnostics, a Singapore-based building consultancy firm specializing in environmental engineering and building diagnostics, needed to renew their corporate website to reflect their modern approach to sustainable building solutions. Their existing website was outdated and didn't effectively communicate their unique value proposition of bridging environmental ambition with engineering precision.
Our Solution
We developed a modern corporate website using WordPress with Divi theme, focusing on professional presentation, technical credibility, and search visibility. The solution balanced sophisticated content organization with user-friendly navigation to showcase BSD's expertise in delivering smarter, greener buildings.
Key Features Implemented
Professional Corporate Website
- Modern, clean design reflecting BSD's technical expertise and environmental focus
- Comprehensive service showcase highlighting building diagnostics and sustainability consulting
- Professional project portfolio demonstrating completed building inspections and assessments
- Mobile-responsive design ensuring accessibility across all devices
SEO & Performance Optimization
- Yoast SEO integration for content optimization targeting building diagnostics keywords
- Google Search Console integration for search performance monitoring and optimization
- Performance optimization achieving fast load speeds despite budget hosting constraints
- Structured content architecture improving search engine discoverability
Lead Generation & Communication
- Contact Form 7 implementation for service inquiries
- Email notification system ensuring prompt response to client inquiries
- Clear call-to-action placement guiding visitors toward engagement
- Professional content presentation building trust and credibility
Technical Implementation
Built on WordPress with Divi theme providing flexibility for content management and visual customization. Strategic performance optimization techniques ensured fast loading despite budget server constraints. Integration of Yoast SEO and Google Search Console provided foundation for ongoing search visibility improvement.
Results & Impact
The renewed website successfully modernized BSD's digital presence:
- Improved online presence with professional, modern design reflecting technical expertise
- Increased organic traffic through SEO optimization and Google Search Console integration
- Better search visibility for building diagnostics and environmental engineering keywords
- Optimized performance achieving fast load speeds on budget hosting infrastructure
- Enhanced credibility with professional presentation matching BSD's engineering precision
The platform established BSD's modern digital identity, effectively communicating their unique position bridging environmental ambition with technical engineering expertise in the building consultancy sector.
